Idea Matrix

AI Video / AI UGC
Tech, models, evolutions
Marketing & Ads
Ad creatives, what converts
Founder Journey
Build in public, entrepreneurship
Tools & Workflows
Tech stack, processes
Hot Take
Most people think X. Actually it's Y.
TOFU
How-to
Here's exactly how I do X, step by step.
MOFU
Common Mistake
I did X for 6 months. Here's why it was wrong.
TOFU
Data / Numbers
I analyzed X videos/campaigns. Here's what I found.
MOFU
Behind the Scenes
Here's what happened this week / this month.
TOFU
Result
We did X → here's the concrete result.
BOFU